Doole, Isobel,
International marketing strategy : analysis, development and implementation / Isobel Doole, Robin Lowe and Alexandra Kenyon - Eighth edition - xxv, 470 pages color illustrations.
Includes bibliographical references and index.
9781473758742
Export marketing--Management
Export marketing--Management--Case studies
HF1416 / D664I 2019
International marketing strategy : analysis, development and implementation / Isobel Doole, Robin Lowe and Alexandra Kenyon - Eighth edition - xxv, 470 pages color illustrations.
Includes bibliographical references and index.
9781473758742
Export marketing--Management
Export marketing--Management--Case studies
HF1416 / D664I 2019