000 -LEADER |
fixed length control field |
00869nam0a22001930a04500 |
001 - CONTROL NUMBER |
control field |
000098178 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190422172858.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
s1995 xxu 000 0 eng d |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
2001099787 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HD9349 .S634C62 |
Item number |
A443S |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Allen, Frederick |
245 10 - TITLE STATEMENT |
Title |
Secret formula : how brilliant marketing and relentless salesmanship made Coca-Cola the best-known product in the world |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New York, N.Y. : |
Name of publisher, distributor, etc. |
HarperBusiness, |
Date of publication, distribution, etc. |
1995 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
500 |
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
COCA-COLA COMPANY |
General subdivision |
HISTORY |
|
Topical term or geographic name entry element |
SOFT DRINK INDUSTRY |
General subdivision |
MARKETING |
991 ## - |
-- |
02 |
-- |
02 |
-- |
การตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |