Readings on market-driving strategies : (Record no. 192580)

000 -LEADER
fixed length control field 01093nam0a22002530a04500
001 - CONTROL NUMBER
control field 000108010
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190423161336.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s xxu fnx000 000 0neng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0321014138
035 ## - SYSTEM CONTROL NUMBER
System control number 2002002903
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.32
Item number R422
245 00 - TITLE STATEMENT
Title Readings on market-driving strategies :
Remainder of title towards a new theory of competitive advantage /
Statement of responsibility, etc. [edited by] Gregory S. Carpenter, Rashi Glazer, Kent Nakamoto
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Reading, Mass. :
Name of publisher, distributor, etc. Addison-Wesley,
Date of publication, distribution, etc. c1997
300 ## - PHYSICAL DESCRIPTION
Extent 540 p. :
Other physical details ill.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element CONSUMER BEHAVIOR
Topical term or geographic name entry element MARKETING
General subdivision MANAGEMENT
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Carpenter, Gregory S.,
Relator term ed.
Personal name Nakamoto, Kent,
Relator term ed.
Personal name Glazer, Rashi,
Relator term ed.
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A40064
Link information for field corresponding to 9XX field Aug 7 2002 2:28PM
991 ## -
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-- 02
-- การตลาด การขาย การผลิต การบริหารผลิตภัณฑ์ การส่งเข้า - ออก การควบคุมคุณภาพ พฤติกรรมผู้บริโภค
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          Main Campus Main Campus Book Shelves 2019-04-23 HF5415.32 R422 200207230181 2019-04-23 2019-04-23 Books


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