| 000 -LEADER |
|---|
| fixed length control field |
00964nam0a22002290a04500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000114885 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190423171329.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
s2003 xxu fnx000 000 0neng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
1564969053 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
2003003401 |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
NC1003 |
| Item number |
E926C |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Evans, Judith |
| Dates associated with a name |
1964- |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Challenging the big brands : |
| Remainder of title |
how new brands win market share with innovative design / |
| Statement of responsibility, etc. |
Judith Evans, Cheryl Dangel Cullen |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Gloucester, Mass. : |
| Name of publisher, distributor, etc. |
Rockport, |
| Date of publication, distribution, etc. |
c2003 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
176 p. : |
| Other physical details |
ill. (some col.) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
TRADEMARKS |
| General subdivision |
DESIGN |
|
|---|
| Topical term or geographic name entry element |
LOGOS (SYMBOLS) |
| General subdivision |
DESIGN |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Cullen, Cheryl Dangel |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
A37125 |
| Link information for field corresponding to 9XX field |
Jun 27 2003 4:40PM |
| 991 ## - |
|---|
| -- |
08 |
| -- |
02 |
| -- |
การออกแบบนิเทศศิลป์ : ภาพพิมพ์ การออกแบบบรรจุภัณฑ์ คอมพิวเตอร์กับงานเลขนศิลป์ (Computer Graphics) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |