| 000 -LEADER |
|---|
| fixed length control field |
00815nam a2200277 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000297314 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
TH-BaBU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20220520110322.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
140523s2011 nyua f 0 1 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780071749275 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
TH-BaBU |
| Transcribing agency |
TH-BaBU |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD69.B7 |
| Item number |
M633W 2011 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Moffitt, Sean. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Wikibrands : |
| Remainder of title |
reinventing your company in a customer-driven marketplace / |
| Statement of responsibility, etc. |
Sean Moffitt and Mike Dover. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
New York, N.Y. : |
| Name of publisher, distributor, etc. |
McGraw-Hill, |
| Date of publication, distribution, etc. |
c2011. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xv, 318 p. : |
| Other physical details |
ill. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Branding (Marketing) |
|
|---|
| Topical term or geographic name entry element |
Product management. |
|
|---|
| Topical term or geographic name entry element |
Internet marketing. |
|
|---|
| Topical term or geographic name entry element |
Wikis (Computer science) |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Dover, Mike. |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
A33069 |
| Link information for field corresponding to 9XX field |
20220520 |
| 991 ## - |
|---|
| -- |
adm |
| -- |
mar |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |