000 -LEADER |
fixed length control field |
00615nam a2200217 a 4500 |
001 - CONTROL NUMBER |
control field |
000299771 |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20190826143643.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
120829s2014 at a f b 001 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9781133628460 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415 |
Item number |
K877C 2014 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Kurtz, David L. |
245 10 - TITLE STATEMENT |
Title |
Contemporary marketing / |
Statement of responsibility, etc. |
David L. Kurtz. |
250 ## - EDITION STATEMENT |
Edition statement |
16th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
Australia : |
Name of publisher, distributor, etc. |
South-western Cengage Learning, |
Date of publication, distribution, etc. |
c2014. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
670 p. : |
Other physical details |
col. ill. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
Link information for 9XX fields |
A47060 |
Link information for field corresponding to 9XX field |
20141112 |
991 ## - |
-- |
02 |
-- |
02 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |