Brand sense : (Record no. 245848)

000 -LEADER
fixed length control field 00918nam a2200277 a 4500
001 - CONTROL NUMBER
control field 000302488
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20190826144247.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 150514s2010 nyua f b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781439172018
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD69.B7
Item number L562B 2010
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lindstrom, Martin,
Dates associated with a name 1970-
245 10 - TITLE STATEMENT
Title Brand sense :
Remainder of title sensory secrets behind the stuff we buy /
Statement of responsibility, etc. Martin Lindstrom ; foreword by Philip Kotler.
250 ## - EDITION STATEMENT
Edition statement 1st Free Press trade paperback ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, N.Y. :
Name of publisher, distributor, etc. Free Press,
Date of publication, distribution, etc. 2010.
300 ## - PHYSICAL DESCRIPTION
Extent 175 p. :
Other physical details ill.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products
Topical term or geographic name entry element Business names
Topical term or geographic name entry element Advertising
General subdivision Brand name products
Topical term or geographic name entry element Advertising
General subdivision Psychological aspects
Topical term or geographic name entry element Senses and sensation
946 ## - LOCAL PROCESSING INFORMATION (OCLC)
a 96-2
b New titles in June 2016
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A54083
Link information for field corresponding to 9XX field 20160613
991 ## -
-- adm
-- mar
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type
          Main Campus Main Campus Book Shelves 2019-08-26 HD69.B7 L562B 2010 2015000002691 2019-08-26 2019-08-26 Books


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