| 000 -LEADER |
|---|
| fixed length control field |
00927nam a2200277 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
000310570 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
TH-BaBU |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20221220155934.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
160817s2013 nyu f b 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9780062125699 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
TH-BaBU |
| Transcribing agency |
TH-BaBU |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.2 |
| Item number |
C446H 2013 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Chipchase, Jan |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Hidden in plain sight : |
| Remainder of title |
how to create extraordinary products for tomorrow's customers / |
| Statement of responsibility, etc. |
Jan Chipchase with Simon Steinhardt. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New York, NY : |
| Name of producer, publisher, distributor, manufacturer |
HarperBusiness, |
| Date of production, publication, distribution, manufacture, or copyright notice |
2013 |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
239 p. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing research. |
|
|---|
| Topical term or geographic name entry element |
New products. |
|
|---|
| Topical term or geographic name entry element |
Consumer behavior. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Steinhardt, Simon |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
| 990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
|---|
| Link information for 9XX fields |
A40063 |
| Link information for field corresponding to 9XX field |
20221220 |
| 991 ## - |
|---|
| -- |
adm |
| -- |
mar |