000 -LEADER |
fixed length control field |
00952nam a2200277 a 4500 |
001 - CONTROL NUMBER |
control field |
000311395 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
Th-BaBU |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
Th-BaBU |
Transcribing agency |
Th-BaBU |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20220824132810.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
160915s2013 nyua f 01 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780750659383 |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER |
Classification number |
HF5415.13 |
Item number |
W447S 2013 |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
Wilson, R. M. S. |
Fuller form of name |
(Richard Malcolm Sano) |
245 10 - TITLE STATEMENT |
Title |
Strategic marketing management : |
Remainder of title |
planning, implementation and control / |
Statement of responsibility, etc. |
Richard M.S. Wilson and Colin Gilligan. |
250 ## - EDITION STATEMENT |
Edition statement |
3rd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. |
Place of publication, distribution, etc. |
New Yorw : |
Name of publisher, distributor, etc. |
Routledge, |
Date of publication, distribution, etc. |
2013. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xii, 867 p. : |
Other physical details |
ill. |
504 ## - BIBLIOGRAPHY, ETC. NOTE |
Bibliography, etc. note |
Includes bibliographical references and index. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name entry element |
Marketing |
General subdivision |
Management |
|
Topical term or geographic name entry element |
Strategic planning |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
Gilligan, Colin. |
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA] |
Link information for 9XX fields |
A33069 |
Link information for field corresponding to 9XX field |
20220824 |
991 ## - |
-- |
adm |
-- |
mar |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
Books |