Brandwashed : (Record no. 250552)

000 -LEADER
fixed length control field 00872nam0a22002890a04500
001 - CONTROL NUMBER
control field 000162819
003 - CONTROL NUMBER IDENTIFIER
control field Th-BaBU
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200429114520.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field s2012 xxk| fnb000 001 0neng d
040 ## - CATALOGING SOURCE
Original cataloging agency Th-BaBU
Transcribing agency Th-BaBU
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749465049
035 ## - SYSTEM CONTROL NUMBER
System control number 2013002807
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.32
Item number L562B
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Lindstrom, Martin
245 10 - TITLE STATEMENT
Title Brandwashed :
Remainder of title tricks companies use to manipulate our minds and persuade us to buy /
Statement of responsibility, etc. Martin Lindstrom
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Koganpage,
Date of publication, distribution, etc. 2012
300 ## - PHYSICAL DESCRIPTION
Extent 276 p.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Consumer behavior
Topical term or geographic name entry element Consumers
General subdivision Psychology
Topical term or geographic name entry element Brand choice
General subdivision Psychological aspects
Topical term or geographic name entry element Marketing
General subdivision Psychological aspects
Topical term or geographic name entry element Neuromarketing
990 ## - EQUIVALENCES OR CROSS-REFERENCES [LOCAL, CANADA]
Link information for 9XX fields A54083
Link information for field corresponding to 9XX field 6 Jan. 2014
991 ## -
-- 05
-- 02
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
          Main Campus Main Campus Book Shelves 2020-04-29 1 2 HF5415.32 L562B 201311280002 2022-04-19 2020-11-28 2020-04-29 Books


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