Marketing management and strategy / Peter Doyle

By: Doyle, Peter.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : Prentice Hall, 1994Description: 410 p. : ill.ISBN: 0130653500.Call No.: HF5415 D694M Subject(s): MARKETINGBibliography, etc. Note: Includes bibliographcial references and indexes
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HF5415 D694M (Browse shelf) Available 159762
Main Campus
Book Shelves
HF5415 D694M (Browse shelf) Available 200208140002

Includes bibliographcial references and indexes

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