Creating product strategies
By: Rogers, Beth.
Material type: BookPublisher: London : International Thomson Business Press, 1996Description: 154.Call No.: HF5415.15 R633C Subject(s): PRODUCT MANAGEMENT | NEW PRODUCTSCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.15 R633C (Browse shelf) | Available | 203517 |
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HF5415.15 P784P The persona lifecycle : | HF5415.15 R539P 2012 Positioning the brand : an inside-out approach / | HF5415.15 R633C Creating product strategies | HF5415.15 R633C Creating product strategies | HF5415.15 S267S 2015 Selling the Silver Bullet : | HF5415.15 S463B 2006 Brand positioning : | HF5415.15 S463B 2006 Brand positioning : |
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