Marketing management : analysis, planning, and control
By: Kotler, Philip.
Material type: BookPublisher: Englewood Cliffs, N.J. : Prentice-Hall, 1972Edition: 2nd ed.Description: 885 p.Call No.: HF5415.13 K674M 1972 Subject(s): MARKETING | MARKETING -- MANAGEMENTCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 K674M 1972 (Browse shelf) | Available | 12038 |
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HF5415.13 K674L Lateral marketing : | HF5415.13 K674L Lateral marketing : | HF5415.13 K674M Marketing management : | HF5415.13 K674M 1972 Marketing management : | HF5415.13 K674M 1985 Marketing management : analysis, planning, and control | HF5415.13 K674M 1988 Marketing management and strategy | HF5415.13 K674M 1991 Marketing management : |
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