Analysis for marketing planning

By: Lehmann, Donald R.
Contributor(s): Winer, Russell S.
Material type: materialTypeLabelBookPublisher: Burr Ridge, Ill. : Irwin, 1994Edition: 3rd ed.Description: 198 p.Call No.: HF5415.13 L435A 1994 Subject(s): MARKETING -- UNITED STATES -- MANAGEMENT
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HF5415.13 L435A 1994 (Browse shelf) Available 163998

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