Marketing management : knowledge and skills
By: Peter, J. Paul.
Contributor(s): Donnelly, James H., Jr.
Material type:
BookPublisher: Boston, Mass. : Irwin/McGraw-Hill, 1998Edition: 5th ed.Description: 944 p.Call No.:
HF5415.13
P473M 1998
Subject(s): MARKETING -- MANAGEMENT
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.13 P473M 1998 (Browse shelf) | Available | 214654 |
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| HF5415.13 P377S Strategic marketing management : | HF5415.13 P377S 1992 Successful marketing for the small business | HF5415.13 P473M 1992 Marketing management : knowledge and skills : text, analysis, cases, plans | HF5415.13 P473M 1998 Marketing management : knowledge and skills | HF5415.13 P473M 2001 Marketing Management : | HF5415.13 P473M 2009 Marketing management : | HF5415.13 P473P 1991 A preface to marketing management |
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