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Advertising research : theory and practice

By: Davis, Joel J.
Material type: materialTypeLabelBookPublisher: Upper Saddle River, N.J. : Prentice Hall, 1997Description: 695.Call No.: HF5814 D384A Subject(s): ADVERTISING -- RESEARCH | ADVERTISING -- RESEARCH -- UNITED STATES
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Main Campus
Book Shelves 		HF5814 D384A (Browse shelf) Available 198752

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