Strategic marketing management : text and cases
By: Ferrell, O.C.
Contributor(s): Lucas, George H., Jr | Luck, David Johnstone.
Material type: BookPublisher: Cincinnati, Ohio : South-Western Pub. Co., 1994Description: 404.Call No.: HF5415.13 F477S Subject(s): MARKETING -- MANAGEMENTCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.13 F477S (Browse shelf) | Available | 207640 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
HF5415.13 F477M 2005 Marketing strategy / | HF5415.13 F477M 2005 Marketing strategy / | HF5415.13 F477S Strategic marketing management : text and cases | HF5415.13 F477S Strategic marketing management : text and cases | HF5415.13 F537M Marketing management and information technology | HF5415.13 F677M Marketing on a tight budget : an action guide to low cost business growth | HF5415.13 G544S Strategic marketing planning / |
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