International advertising : communicating across cultures / Barbara Mueller
By: Mueller, Barbara.
Material type:
BookPublisher: Belmont, Calif. : Wadsworth Pub. Co., c1996Description: 340 p. : ill.ISBN: 0534192785.Call No.:
HF5823
M834I
Subject(s): ADVERTISING | EXPORT MARKETING | INTERCULTURAL COMMUNICATION | ADVERTISING MEDIA PLANNINGBibliography, etc. Note: Includes bibliographical references and index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5823 M834I (Browse shelf) | Available | 205542 |
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| HF5823 M674A 2012 Advertising & IMC : principles & practice / | HF5823 M834I International advertising : | HF5823 M834I International advertising : | HF5823 M834I International advertising : | HF5823 M937A Ad worlds : | HF5823 N485T The 22 irrefutable laws of advertising (and when to violate them) / | HF5823 N485T The 22 irrefutable laws of advertising (and when to violate them) / |
Includes bibliographical references and index
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