Marketing management : a strategic approach with a global orientation
By: Boyd, Harper W., Jr.
Contributor(s): Walker, Orville C., Jr | Larreche, Jean-Claude.
Material type:
BookPublisher: Chicago, Ill. : Irwin, 1995Edition: 2nd ed.Description: 555 p.Call No.:
HF5415.13
B692M 1995
Subject(s): MARKETING -- MANAGEMENT
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.13 B692M 1995 (Browse shelf) | Available | 175357 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
| HF5415.13 B563B Business marketing management | HF5415.13 B666M Managing marketing : text, cases, and readings | HF5415.13 B692M Marketing management : a strategic approach | HF5415.13 B692M 1995 Marketing management : a strategic approach with a global orientation | HF5415.13 B692M 1998 Marketing management : a strategic approach with a global orientation | HF5415.13 B692M 1998 Marketing management : a strategic approach with a global orientation | HF5415.13 B726P Practical marketing for your small retail business |
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