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What makes winning brands different? : the hidden method behind the world's most successful brands

By: Buchholz, Andreas.
Contributor(s): Wordemann, Wolfram.
Material type: materialTypeLabelBookPublisher: Chichester : Wiley, 2000Description: 222.ISBN: 0471720259.Call No.: HD69 .B7 B823W Subject(s): BRAND NAME PRODUCTS
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Main Campus
Book Shelves 		HD69 .B7 B823W (Browse shelf) Available 301020010025

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