Brands, consumers, symbols, & research : Sidney J. Levy on marketing

By: Levy, Sidney J.
Contributor(s): Rook, Dennis W., comp.
Material type: materialTypeLabelBookPublisher: Thousand Oaks, Calif. : Sage, 1999Description: 590.ISBN: 0761916970.Call No.: HF5415.1 L489B Subject(s): MARKETING -- UNITED STATES | ADVERTISING -- UNITED STATES | CONSUMER BEHAVIOR -- UNITED STATES
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HF5415.1 L489B (Browse shelf) Available 311020004005

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