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AMA handbook for managing business to business marketing communications

By: De Bonis, J. Nicholas.
Contributor(s): Peterson, Roger S.
Material type: materialTypeLabelBookPublisher: Chicago, Ill. : American Marketing Association, 1997Description: 372.Call No.: HF5415.1263 D426A Subject(s): INDUSTRIAL MARKETING -- MANAGEMENT
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Book Shelves 		HF5415.1263 D426A (Browse shelf) Available 189489

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