Integrated communication : synergy of persuasive voices
By: Thorson, Esther, ed.
Contributor(s): Moore, Jeri, ed.
Material type: BookPublisher: Mahwah, N.J. : Lawrence Erlbaum Associates, 1996Description: 386.Call No.: HF5415.123 T467I Subject(s): COMMUNICATION IN MARKETING -- CONGRESSES | MARKETING -- MANAGEMENT -- CONGRESSESCurrent location | Call number | Status | Date due | Barcode |
---|---|---|---|---|
Main Campus Book Shelves | HF5415.123 T467I (Browse shelf) | Available | 172643 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
HF5415.123 S573I Integrated marketing communications : a systems approach | HF5415.123 S647M Marketing communications : an integrated approach | HF5415.123 S647M 2016 Marketing communications : offline and online integration, engagement and analytics / | HF5415.123 T467I Integrated communication : synergy of persuasive voices | HF5415.123 V373M Marketing communication : | HF5415.123 Y324C 1998 Creative marketing communications : a guide to planning, skills and techniques | HF5415.123 Y324C 2001 Creative marketing communications : a practical guide to planning, skills and techniques |
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