Branding in Asia : the creation, development, and management of Asian brands for the global market

By: Temporal, Paul.
Material type: materialTypeLabelBookPublisher: Singapore : Wiley, 2000Description: 261.Call No.: HD69 .B7 T456B Subject(s): BRAND NAME PRODUCTS -- CASE STUDIES | MARKETING -- CASE STUDIES | COMPETITION, INTERNATIONAL -- CASE STUDIES
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HD69 .B7 T456B (Browse shelf) Available 181219990039

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