Strategic marketing / David W. Cravens
By: Cravens, David W.
Material type: BookSeries: The Irwin/McGraw-Hill series in marketing.Publisher: Boston, Mass. : Irwin/McGraw-Hill, c2000Edition: 6th ed. , international ed.Description: 752 p. : ill.ISBN: 0071169415.Call No.: HF5415.135 C728S 2000 Subject(s): MARKETING -- DECISION MAKING | MARKETING -- MANAGEMENT | MARKETING -- MANAGEMENT -- CASE STUDIESBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415.135 C728S 2000 (Browse shelf) | Available | 200207240029 |
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HF5415.135 ช678ก เกมการตลาด : | HF5415.135 C728S 1994 Strategic marketing / | HF5415.135 C728S 1997 Strategic marketing | HF5415.135 C728S 2000 Strategic marketing / | HF5415.135 C728S 2003 Strategic marketing / | HF5415.135 C728S 2003 Strategic marketing / | HF5415.135 C728S 2003 Strategic marketing / |
Includes bibliographical references and index
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