Marketing strategy and uncertainty / Sharan Jagpal

By: Jagpal, Sharan, 1947-.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : Oxford Univ. Press, 1999Description: 334 p. : ill.ISBN: 0195125738.Call No.: HF5415 J336M Subject(s): MARKETING | STRATEGIC PLANNING | MARKETING -- MANAGEMENT | MARKETING -- DECISION MAKINGBibliography, etc. Note: Includes bibliographical references and indexes
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HF5415 J336M (Browse shelf) In transit from Main Campus to City Campus since 2022-08-11 200208280051

Includes bibliographical references and indexes

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