Marketing research : within a changing information environment / Joseph F. Hiar, Jr., Robert P. Bush, David J. Ortinau
By: Hiar, Joseph F., Jr.
Contributor(s): Bush, Robert P | Ortinau, David J.
Material type:
BookSeries: McGraw-Hill/Irwin series in marketing.Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Edition: 2nd ed. , international ed.Description: 720 p. : ill. + 1 CD-ROM.ISBN: 0072467576.Call No.:
HF5415.2
H347M 2003
Subject(s): MARKETING RESEARCHBibliography, etc. Note: Includes indexes
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.2 H347M 2003 (Browse shelf) | Available | 200301180042 |
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Includes indexes
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