Marketing / Roger A. Kerin ... [et al.]
Contributor(s): Kerin, Roger A.
Material type: BookSeries: McGraw-Hill/Irwin series in marketing.Publisher: Boston, Mass. : McGraw-Hill/Irwin, c2003Edition: 7th ed. , international ed.Description: 741 p. : col. ill. + 1 CD-ROM.ISBN: 0071217258.Call No.: HF5415 M374 2003 Subject(s): MARKETINGBibliography, etc. Note: Includes bibliographical references and indexesCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5415 M374 2003 (Browse shelf) | Available | 200304260016 |
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Includes bibliographical references and indexes
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