Business research methods / William G. Zikmund

By: Zikmund, William G.
Material type: materialTypeLabelBookPublisher: Australia : Thomson/South-Western, c2003Edition: 7th ed.Description: 748 p. : ill. (some col.).ISBN: 0030350840.Call No.: HD30.4 Z545B 2003 Subject(s): MANAGEMENT -- RESEARCH | BUSINESS -- RESEARCHBibliography, etc. Note: Includes bibliographical references and index
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