Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk
By: Schiffman, Leon G.
Contributor(s): Kanuk, Leslie Lazar.
Material type: BookPublisher: Upper Saddle River, N.J. : Pearson Prentice Hall, c2004Edition: 8th ed. , international ed.Description: 587 p. : col. ill.ISBN: 0130491756.Call No.: HF 5415.32 S343C 2004 Subject(s): CONSUMER BEHAVIOR | MOTIVATION RESEARCH (MARKETING)Bibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF 5415.32 S343C 2004 (Browse shelf) | Available | 200307190066 |
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Includes bibliographical references and index
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