Big M, little m marketing : new strategies for a new Asia / David Ketchum
By: Ketchum, David.
Material type:
BookPublisher: Singapore : Wiley, c2003Description: 220 p. : ill.ISBN: 0471479233.Call No.:
HF5415.12 .A78
K472B
Subject(s): MARKETING -- ASIABibliography, etc. Note: Includes bibliographical references and index
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.12 .A78 K472B (Browse shelf) | Available | 200310290052 |
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| HF5415.12 .A78 ค439 คิดใหม่ การตลาด เอเซีย = | HF5415.12 .A78 C366A The Asian marketing casebook | HF5415.12.A78 E834 2015 Ethical and social marketing in Asia : | HF5415.12 .A78 K472B Big M, little m marketing : | HF5415.12 .A78 K472B Big M, little m marketing : | HF5415.12 .A78 M374 Marketing in the new Asia / | HF5415.12 .A78 M374 Marketing in the new Asia / |
Includes bibliographical references and index
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