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Basic marketing research / Gilbert A. Churchill, Jr.

By: Churchill, Gilbert A., Jr.
Material type: materialTypeLabelBookPublisher: Australia : South-Western/Thomson Learning, c2001Edition: 4th ed.Description: 830 p. : ill. (chiefly col.).ISBN: 0030211042.Call No.: HF5415.2 C487B 2001 Subject(s): MARKETING RESEARCHBibliography, etc. Note: Includes index
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Book Shelves 		HF5415.2 C487B 2001 (Browse shelf) Available 200308130076

Includes index

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