Instructior's manual with transparency masters an analytic approach to marketing decisions / Robert F. Dyer, Ernest H. Forman

By: Dyer, Robert F.
Contributor(s): Forman, Ernest H.
Material type: materialTypeLabelBookPublisher: Englewood Cliffs, N.J. : Prentice Hall, c1992Description: 275 p. : ill.ISBN: 0135588340.Call No.: HF5415.135 D937I Other title: An analytic approach to marketing decisions.Subject(s): MARKETING -- DECISION MAKING -- HANDBOOKS, MANUALS, ETC | MARKETING -- DECISION MAKING -- STUDY AND TEACHING
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HF5415.135 D937I (Browse shelf) Not for loan 200309170018

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