The marketing plan / William A. Cohen
By: Cohen, William A.
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HF5415.13 C527C The co-marketing solution : strategic marketing through better branding, improved trade relationships, superior promotions, effective fact-based selling, accurate ROI analyses of trade spending | HF5415.13 C527C The co-marketing solution : strategic marketing through better branding, improved trade relationships, superior promotions, effective fact-based selling, accurate ROI analyses of trade spending | HF5415.13 C633M 2005 The marketing plan / | HF5415.13 C633M 2005 The marketing plan / | HF5415.13 C633P 1991 The practice of marketing management : | HF5415.13 C667M Marketing strategy and management | HF5415.13 C674M 1996 Marketing : making the future happen |
Includes bibliographical references and index
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