Creative strategy in advertising / A. Jerome Jewler, Bonnie L. Drewniany
By: Jewler, A. Jerome.
Contributor(s): Drewniany, Bonnie L.
Material type: BookPublisher: Australia : Thomson/Wadsworth, c2005Edition: 8th ed.Description: 336 p. : ill.ISBN: 053462510X.Call No.: HF5825 J484C 2005 Subject(s): Advertising copy | ADVERTISING LAYOUT AND TYPOGRAPHYBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5825 J484C 2005 (Browse shelf) | Available | 200508180012 |
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HF5825 J484C 2001 Creative strategy in advertising | HF5825 J484C 2001 Creative strategy in advertising | HF5825 J484C 2001 Creative strategy in advertising | HF5825 J484C 2005 Creative strategy in advertising / | HF5825 L384C Copy chasers on creating business-to-business ads | HF 5825 M374C 2010 The copywriting sourcebook : how to write better copy, faster - for everything from ads to websites / | HF5825 M374P 2015 Persuasive copywriting : |
Includes bibliographical references and index
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