Designing brand identity : a complete guide to creating, building, and maintaining strong brands / Alina Wheeler

By: Wheeler, Alina.
Material type: materialTypeLabelBookPublisher: Hoboken, N.J. : Wiley, c2003Description: 229 p. : ill. (some col.).ISBN: 0471213268.Call No.: HD69 .B7 W433D Subject(s): BRAND NAME PRODUCTS | BRAND NAME PRODUCTS -- MARKETING -- MANAGEMENT | TRADEMARKS -- DESIGN | ADVERTISING -- BRAND NAME PRODUCTSBibliography, etc. Note: Includes bibliographical references and index
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HD69 .B7 W433D (Browse shelf) Available 200601130043

Includes bibliographical references and index

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