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Branding unbound : the future of advertising, sales, and the brand experience in the wireless age / Rick Mathieson

By: Mathieson, Rick.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : AMACOM, c2005Description: 244 p. : ill.ISBN: 0814472877.Call No.: HF5548.34 M373B Subject(s): MOBILE COMMERCE | PRODUCT MANAGEMENTBibliography, etc. Note: Includes bibliographical references and index
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Main Campus
Book Shelves 		HF5548.34 M373B (Browse shelf) Available 200605260001

Includes bibliographical references and index

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