Creating passion brands : getting to the heart of branding / Helen Edwards, Derek Day
By: Edwards, Helen.
Contributor(s): Day, Derek.
Material type: BookPublisher: London : Kogan Page, c2005Description: 244 p. : ill.ISBN: 0749443707.Call No.: HD69 .B7 E382C Subject(s): BRAND NAME PRODUCTSBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HD69 .B7 E382C (Browse shelf) | Available | 200606080009 |
Includes bibliographical references and index
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