Life after the 30-second spot : energize your brand with a bold mix of alternatives to traditional advertising / Joseph Jaffe
By: Jaffe, Joseph.
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Current location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF5822 J333L (Browse shelf) | Available | 200607270157 |
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HF5822 D864A The advertised mind : | HF5822 D873O One great insight is worth a thousand good ideas : | HF5822 J333L Life after the 30-second spot : | HF5822 J333L Life after the 30-second spot : | HF5822 K783C Consumer behavior and advertising involvement : selected works of Herbert E. Krugman / | HF5822 K783C Consumer behavior and advertising involvement : selected works of Herbert E. Krugman / | HF5822 O832P Persuasion in advertising / |
Includes index
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