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The rise of consumer power : adopting the right marketing communication strategies / Schuster, Camille P.

By: Schuster, Camille P.
Material type: materialTypeLabelBookPublisher: Singapore : Pearson/Prentice Hall, 2004Description: 132 p. : ill.ISBN: 013067043X.Call No.: HF5415.123 S387R Subject(s): COMMUNICATION IN MARKETING | CUSTOMER RELATIONSBibliography, etc. Note: Includes bibliographical references and indexes
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Current location Call number Status Date due Barcode
Main Campus
Book Shelves 		HF5415.123 S387R (Browse shelf) In transit from Main Campus to City Campus since 2022-06-22 200610050057

Includes bibliographical references and indexes

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