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Essentials of corporate communication : implementing practices for effective reputation management / Cees B.M. van Riel and Charles J. Fombrun

By: Riel, Cees B.M. van.
Contributor(s): Fombrun, Charles J.
Material type: materialTypeLabelBookPublisher: London : Routledge, 2007Description: 306 p. : ill.ISBN: 9780415328265.Call No.: HD30.3 R534E Subject(s): COMMUNICATION IN MANAGEMENT | CORPORATE IMAGE | CORPORATIONS -- PUBLIC RELATIONSBibliography, etc. Note: Includes bibliographical references and index
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Main Campus
Book Shelves 		HD30.3 R534E (Browse shelf) Available 200706220082

Includes bibliographical references and index

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