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Principles of customer relationship management / Roger J. Baran, Robert J. Galka, Daniel P. Strunk

By: Baran, Roger J.
Contributor(s): Galka, Robert J | Strunk, Daniel P.
Material type: materialTypeLabelBookPublisher: Australia : Thomson/South-Western, c2008Description: 511 p. : ill.ISBN: 9780324322385.Call No.: HF5415.55 B372P Subject(s): RELATIONSHIP MARKETING | CUSTOMER RELATIONS -- MANAGEMENTBibliography, etc. Note: Includes bibliographical references and index
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Main Campus
Book Shelves 		HF5415.55 B372P (Browse shelf) Available 200706270018
Main Campus
Book Shelves 		HF5415.55 B372P (Browse shelf) Available 200808140004

Includes bibliographical references and index

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