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Brandjam : humanizing brands through emotional design / by Marc Gobe

By: Gobe, Marc.
Material type: materialTypeLabelBookPublisher: New York, N.Y. : Allworth Press, c2007Description: 319 p. : ill.ISBN: 9781581154689.Call No.: NC997 G623B Subject(s): COMMERCIAL ART | COMMUNICATION IN DESIGN | BRAND NAME PRODUCTS -- MARKETINGGeneral Note: Includes index
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Main Campus
Book Shelves 		NC997 G623B (Browse shelf) Available 200802160001

Includes index

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