A reader in marketing communications / edited by Philip J. Kitchen ... [et al.]
Contributor(s): Kitchen, Philip J [ed.].
Material type:
BookPublisher: London : Routledge, 2005Description: 273 p. : ill.ISBN: 0415356482.Call No.:
HF5415.123
R422
Subject(s): COMMUNICATION IN MARKETING | MARKETING | ADVERTISINGBibliography, etc. Note: Includes bibliographical references
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF5415.123 R422 (Browse shelf) | Available | 200802260026 | |
| Main Campus Book Shelves | HF5415.123 R422 (Browse shelf) | Available | 200805020010 |
Browsing Main Campus Shelves , Shelving location: Book Shelves Close shelf browser
| HF5415.123 P472S Strategic integrated marketing communication : | HF5415.123 P524I Integrated marketing communications | HF5415.123 P524I 2005 Integrated marketing communications / | HF5415.123 R422 A reader in marketing communications / | HF5415.123 R422 A reader in marketing communications / | HF5415.123 S384I Integrated marketing communications | HF5415.123 S384I Integrated marketing communications |
Includes bibliographical references
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