Global marketing / Kate Gillespie, Jean-Pierre Jeannet, H. David Hennessey

By: Gillespie, Kate.
Contributor(s): Jeannet, Jean-Pierre | Hennessey, H. David.
Material type: materialTypeLabelBookPublisher: Boston, Mass. : Houghton Mifflin, c2007Edition: 2nd ed.Description: 619 p. : col. ill., col. maps.ISBN: 9780618659531.Call No.: HF1416 G544G 2007 Subject(s): Export marketing | Export marketing -- Management | International business enterprises -- ManagementBibliography, etc. Note: Includes bibliographical references and indexes
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HF1416 G544G 2007 (Browse shelf) Available 200905140028

Includes bibliographical references and indexes

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