Copywriting for the electronic media : a practical guide / Milan D. Meeske

By: Meeske, Milan D.
Material type: materialTypeLabelBookPublisher: Australia : Wadsworth, Cengage Learning, c2009Edition: 6th ed. , international ed.Description: 312 p. : ill.ISBN: 9780495803706.Call No.: HF5825 M437C 2009 Subject(s): Advertising copy | Broadcast advertisingBibliography, etc. Note: Includes bibliographical references and index
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HF5825 M437C 2009 (Browse shelf) Available 201004020010

Includes bibliographical references and index

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