Marketing : a guide to the fundamentals / Patrick Forsyth.

By: Forsyth, Patrick.
Material type: materialTypeLabelBookSeries: Economist books.Publisher: London : Profile, c2009Description: 230 p. : ill.ISBN: 9781846681936.Call No.: HF5415 F677M 2009 Subject(s): Marketing | Marketing Planning | Communication in marketingGeneral Note: Includes index
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HF5415 F677M 2009 (Browse shelf) Available 201105130214

Includes index

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