Service innovation : how to go from customer needs to breakthrough services / Lance A. Bettencourt.
By: Bettencourt, Lance A.
Material type: BookPublisher: New York, N.Y. : McGraw Hill, c2010Description: 255 p. : ill.ISBN: 9780071713009.Call No.: HF 5415.5 B477S Subject(s): Customer services | Customer services -- Technological innovationsBibliography, etc. Note: Includes bibliographical references and indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HF 5415.5 B477S (Browse shelf) | Available | 201202090088 |
Includes bibliographical references and index
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