Introduction to marketing / Carl McDaniel, Charles W. Lamb, Joseph F. Hair, Jr.
By: McDaniel, Carl.
Contributor(s): Lamb, Charles W | Hair, Joseph F.
Material type:
BookPublisher: Australia : South-Western Cengage Learning, c2011Edition: 11th ed. , international ed.Description: 777 p. : col. ill.ISBN: 9780538754873.Call No.:
HF 5415
M322I 2011
Subject(s): Marketing | Marketing -- ManagementBibliography, etc. Note: Includes bibliographical references and indexes
| Current location | Call number | Status | Date due | Barcode |
|---|---|---|---|---|
| Main Campus Book Shelves | HF 5415 M322I 2011 (Browse shelf) | Available | 201202220063 | |
| Main Campus Book Shelves | HF 5415 M322I 2011 (Browse shelf) | Available | 201202220064 |
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Includes bibliographical references and indexes
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