Unleashing the power of PR : a contrarian's guide to marketing and communication / Mark Weiner.
By: Weiner, Mark.
Material type: BookSeries: The Jossey-Bass business & management series.Publisher: San Francisco, Calif. : Jossey-Bass, c2006Description: 247 p. : ill.ISBN: 9780787982799.Call No.: HD59 W446U 2006 Subject(s): Public relations | Business communication | Communication in marketingGeneral Note: Includes indexCurrent location | Call number | Status | Date due | Barcode |
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Main Campus Book Shelves | HD59 W446U 2006 (Browse shelf) | Available | 201205120005 |
Includes index
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